LI PR AGENCY TO ASSIST JEREMY’S HEROES FOUNDATION WHEN NY GIANTS STARS MEET THEIR FANS AT ‘HEROES 4 HEROES’ EVENT ON MAR. 5
 
WOODBURY, NY, - Woodbury, NY-headquartered Silverman Media&Marketing Group is handling the publicity, promotions and press relations for the “Heroes 4 Heroes” function on Wednesday, March 5, 2008, where four NY Giants football heroes from the team’s 17-14 Super Bowl XLII victory will help raise funds for the New Jersey-based Jeremy’s Heroes foundation.

The quartet of Big Blue stars are wide receiver David Tyree, rookie sensation running back Ahmad Bradshaw, guard Chris Snee and nose tackle Barry Cofield, who will be making their first public appearance together since defeating the New England Patriots when they meet with their fans at Mickey Mantle’s restaurant (42 Central Park South) in New York City.

The “Heroes 4 Heroes” event will feature live and silent auctions that will benefit Jeremy’s Heroes (JH), a charitable foundation whose mission is to “identify children in need, provide assistance for participating in sports programs and character education programs and set and promote examples of excellence as exemplified by Jeremy Glick that help children to realize their hero within.”  Glick was one of the heroic passengers aboard United Airlines flight #93 on 9/11 who is credited with preventing terrorists for hitting their intended high profile Washington, DC target.  JH’s after school programming, “Extra Innings,” helps hundreds of NYC middle school students each year and, since its inception, has assisted more than 5,000 children nationally.

The program and live auction will be emceed by former Giants tight end Howard Cross, who played 13 seasons in the NFL, all with the Giants. 

A limited amount of tickets will be sold to the public, with general admission (6-8 p.m.) priced at $199 per person and Select VIP Party tickets (5:30-6 p.m.) set at $299 per fan.  A restricted number of exclusive sponsorships for the event are also available.

To purchase tickets or inquire about sponsorship opportunities for this event, please contact Grandstand Sports, Inc. at 888-78-GRAND or 212-532-8900.  To buy tickets on line, visit www.grandstandsports.com.

The Players
Tyree made the play in the fourth quarter of SB XLII that many are calling “the greatest catch in Super Bowl history.”  In total, he had 3 receptions for 43 yards and 1 TD.  Bradshaw led the Giants in rushing that day, with 45 yards on 9 carries, while Cofield helped bolster New York’s defense and Snee played a big role in protecting Giants QB Eli Manning, who went 19/34 for 255 yards and 2 TDs.

About Silverman Media & Marketing Group (SMMG)
SMMG was founded in 1996 in New York City, and moved to Woodbury in spring 2002.  The company provides six distinct areas of specialty: public relations, integrated marketing, special event creation & management, celebrity representation, charitable foundation development and creative services.  Most of the agency’s work is in the areas of sports, entertainment, non-profit organizations, new product introductions, books & authors, travel & leisure and apparel.  The firm’s website is www.silverman-media.com.