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   For Immediate Release: October 1, 2012

NRA/Daily Caller Gun Giveaway Challenged by Gun Violence Prevention Groups

Long Island Press Releases


(Long Island, N.Y.) – The Brady Center to Prevent Gun Violence, Coalition to Stop Gun Violence and Law Center to Prevent Gun Violence are urging the California and New York Attorneys General and appropriate law enforcement authorities to investigate unlawful gun distribution by The Daily Caller and the National Rifle Association as part of a weekly semi-automatic handgun giveaway.  The giveaway, which has continued despite the death toll from daily gun violence and horrific mass shootings, launched with the threatening tag line: “It’s harder to pay lip service to the Second Amendment when you’re looking through the sights of a loaded gun.”

A letter sent today charges that The Daily Caller and NRA have engaged in an illegal “high capacity 9mm” “gun giveaway” promotion that endangers public safety and violates the civil and criminal laws of California and New York.  Each state may impose misdemeanor criminal charges and civil fines and penalties against The Daily Caller and NRA, and require that the NRA return money unlawfully raised as a condition of entry into the giveaway.  The Attorneys General of California and New York have been strong supporters of keeping guns out of the hands of dangerous people and enforcing the law to prevent gun violence.

“The decision to bring a gun into the home should be approached with cautious deliberation; with an awareness of the potential risks and dangers to everyone.  It should not be trivialized by treating it as a game,” said Dan Gross, president of the Brady Center. “We urge the Attorneys General of California and New York to enforce state laws and make clear that anyone who distributes guns in violation of the law will be stopped.”

Josh Horwitz, executive director of the Coalition to Stop Gun Violence, said, “The NRA/Daily Caller sweepstakes disregards the fact that the reckless distribution of firearms destroys families and communities across the country on a daily basis.  Now it appears that this ill-conceived idea also runs afoul of the law in several states. This activity must come to an end.”

“We are very concerned about the reckless and illegal ‘gun giveaway’ promoted by The Daily Caller and the NRA,” said Robyn Thomas, executive director of the Law Center to Prevent Gun Violence, an organization formed in the wake of the 101 California Street assault weapon massacre in San Francisco.  “We encourage Attorney General Harris to investigate their dangerous business practices and prosecute them for any and all violations of California law.”

The letter sent today charges that The Daily Caller/NRA gun giveaway violates numerous California and New York gambling and lottery laws.  For example, entrants were required to pay the NRA a “not refundable” fee of $25.00 in order to enter to win, with no alternative method of entry that would allow consumers to enter the promotion without paying the NRA.  It is unlawful under California and New York law to require that consumers spend money in order to enter a giveaway such as this.

The Brady Center to Prevent Gun Violence, Coalition to Stop Gun Violence and Law Center to Prevent Gun Violence are being represented by the Arent Fox law firm in Washington, D.C.  Arent Fox is known for its experience in regulations pertaining to sweepstakes and contests, from initial conception to post-promotion activities.


The mission of the Brady organization is to create a safer America for all of us that will lead to the dramatic reduction in gun deaths and injuries that we all seek.

Dan Gross is the President of the Brady Campaign and the Brady Center to Prevent Gun Violence.
A photo and more information about Dan Gross is available here.

For more insight on gun violence prevention, follow The Brady Blog,Facebook Page and Twitter Account.  Brady News Releases are available via RSS.

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